Today’s topic is avoiding common mistakes when marketing on social media. It wraps up our three-part series on paid social media marketing. Part 1 covered how to use social media for marketing your practice, and part 2 introduced how to set up your first ad on Facebook. When it comes to avoiding mistakes, the idea Read More
Welcome to part 2 in our 3-part series on social media marketing; today, buying ads. If you missed the first article, you can either read it here or catch the highlights below. Here’s what we’ll cover today. Things to consider before creating an ad Basic terminology you need to know to advertise on social media Read More
Not too long ago, marketing in healthcare had a dubious reputation… Most providers were convinced as professionals they didn’t need to market their services. Some even insisted that those who dared to market their services were “unprofessional!” But healthcare is changing, and with it, the opinion about marketing. And smart practice owners understand! They know Read More
Perhaps I owe you an apology? You see, I’m not sure I can deliver on the promise in my headline. Even though there are tools that make it easy and fast to create content for social media, it still takes effort. Period. End of story! But I also wanted to make a point with my Read More
If you’re suffering from “Social Media Marketing Overwhelm,” you are not alone. Keeping up with social media is an ongoing challenge for most businesses, small and big alike. Most find it daunting to keep creating content for their social media channels. And keeping up with the ever-changing social media landscape is another challenge all by Read More
As part of their business process, many companies perform an internet background check and a social media investigation. They want to do their due diligence before making any decisions. The objective is to get a picture of the online reputation and general web presence of their prospects. The online check often is in addition to Read More
Page [tcb_pagination_current_page] of [tcb_pagination_total_pages]