Self-Publishing for NPs on NPBusiness.ORG

Not our usual topic of discussion, but an important one never-the-less – self-publishing. Why? I’ve been advised for years that having your own book was something that all business owners should do, that it helps establish you as an expert in your field, and this idea is just as true for clinicians as it is Read More

Marketing Checklist For Your Business on NPBusiness.ORG

One of the hardest things I hear is from a nurse or nurse practitioner who has worked hard to open their business and then they say they don’t have patients or clients. In this episode of the NP Business Matters podcast, I’m talking about marketing. Ideally, the whole idea about marketing and who you are Read More

Barb Dehn on Business, Media and Your Message

In this episode #24 of the NP Business Matters podcast, I have the honor of talking with Barb Dehn, MS, NP, FAANP on business, media, and your message. I first met Barb over 10 years ago, when she did a media training for AANP Region X leaders in Anchorage, AK. I was so impressed, at Read More