Below you'll find a list of all posts that have been tagged as “Marketing”
“So, what do you do?” For most people, that’s an easy question to answer: I’m a lawyer I’m a teacher I’m a mechanic I’m a dentist I’m a … Done! More often than not, the person asking the question is satisfied with the classification and moves on to another topic. But for some folks, it’s …
Greetings… let’s get on with “How to Market Your Practice,” part 3. If you recall, last week we talked about three questions to ask yourself before starting your marketing. Finding the answers not only helps you identify your ideal patients, but it also allows you to talk to them more effectively in your marketing. By …
Giving talks to organizations in your community is an excellent opportunity to promote your practice. Frequently, local organizations invite speakers to come in and talk to their members. They use membership meetings to educate their members, inform them of new developments, and to make them aware of what’s available in the community. But what if …
Perhaps I owe you an apology? You see, I’m not sure I can deliver on the promise in my headline. Even though there are tools that make it easy and fast to create content for social media, it still takes effort. Period. End of story! But I also wanted to make a point with my …
If you’re suffering from “Social Media Marketing Overwhelm,” you are not alone. Keeping up with social media is an ongoing challenge for most businesses, small and big alike. Most find it daunting to keep creating content for their social media channels. And keeping up with the ever-changing social media landscape is another challenge all by …
Nurse practitioners, physician assistants, and other healthcare providers who are in practice today are concerned with the rising costs of providing healthcare, all while getting less and less in reimbursement. At the same time, they see the need for services is on the rise. But to continue to provide those services, they have to bring …
That’s right, not all pages on your website are created equal… some carry a heavier load than others. And that applies to all sites, regardless of industry and no matter if it’s a personal or business site. Curious about the page I’m talking about? Well, I’m talking about the “About” page on your website… Every …
