Do You Use Email To Market Your Practice? on NPBusiness.ORG

Do You Use Email To Market Your Practice?

It’s a simple question, calling for a simple answer. Either you use email, or you do not. Right? Well, things aren’t always black and white… Because chances are you’ve considered email marketing in the past, or you’ve heard that you should use it. And maybe, you’ve even tried email in your marketing before? Perhaps a …

Why Money Is Not A Dirty Word, Not Even In Healthcare on NPBusiness.ORG

Why Money Is Not A Dirty Word, Not Even In Healthcare

Are you a practice owner struggling to achieve consistent success? If that’s you, you’re not alone. There are over 30.2 million small businesses in the US. Chances are you know the statistics, and for the most part, they’re not encouraging. According to the SBE Council, less than 80% of small businesses survive year one. Of …

Read this before starting a NonProfit Practice on NPBusiness.ORG

Read this before starting a Nonprofit Practice

Did you know there are over 1.5 million nonprofit organizations in the US? They come in all shapes, forms, and sizes. Nonprofits include religious organizations, educational institutions, scientific groups, service and charitable organizations, political and labor organizations, and more. All must meet a set of requirements to qualify for nonprofit status, but not every group …

Do You Know The Difference Between Income and Profit? on NPBusiness.ORG

Do You Know The Difference Between Income and Profit?

No, it’s not a trick question! While most of us think we know the difference between the two concepts, do we? And do we realize how confusing the terms might affect our bottom line? Because frequently, the two terms get used interchangeably. People mix them up and use them without qualifying what they represent! And …

Start With The Basics To Market Your NP Practice on NPBusiness.ORG

Start With The Basics To Market Your NP Practice

Nurse Practitioners know they need to market to build their practice! While there are exceptions to the rule, i.e., long-standing and well-established practices, most must rely on on-going marketing for growth. But unfortunately, some NPs find it challenging to get started. Here are some of the questions that stop them from moving forward: What marketing …