Unlike the favorite things from the Sound of Music, “Raindrops on roses and whiskers on kittens, bright copper kettles and warm woolen mittens…” some of the favorite things I’m about to share, may not be as much fun, but they make it much easier to run an online business. Over the years, many of you …
“So, what do you do?” For most people, that’s an easy question to answer: I’m a lawyer I’m a teacher I’m a mechanic I’m a dentist I’m a … Done! More often than not, the person asking the question is satisfied with the classification and moves on to another topic. But for some folks, it’s …
If you’ve not heard the term “cost behavior” before, you’re not alone. Janet M., APRN, hadn’t either, not once in the four years since starting her practice. That is until one day, late last summer… She had almost clicked the “ORDER NOW” button when it dawned on her. She was about to order three times …
Welcome back to the last article in our five-part series on “How to Market Your Practice to Attract a Steady Stream of New Patients.” Today, we’ll discuss utilizing offline strategies to help you grow your practice. In case you missed the previous four articles, you will find links to them at the end of this …
There’s been a recurring theme… the health of practices at risk because of billing issues. Some practices struggle to stay afloat; some even have to close their doors. But it’s not for the typical reasons, like insurance not reimbursing or patients not paying their part. No, this is different. What’s going on here is individuals or companies …
Greetings, and welcome back to our series on “How to Market Your Practice.” In case you didn’t see or read the previous articles here are the links to get up to speed fast. Part 1 “How to Market your Practice to Attract a Steady Stream of New Patients.” Part 2 “Three Questions to Ask Before …
Greetings… let’s get on with “How to Market Your Practice,” part 3. If you recall, last week we talked about three questions to ask yourself before starting your marketing. Finding the answers not only helps you identify your ideal patients, but it also allows you to talk to them more effectively in your marketing. By …
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