The simple phrase “content marketing” has become a buzzword; it pops up everywhere you turn. And chances are you know that content is king in our digital world today. What is Content Marketing? So what exactly is content marketing, and what makes it different from other forms of marketing? For starters, content marketing is an …
One of the best ways to market your practice, build your brand, and just get your message out is… public speaking. When someone hears you talk, they get to experience you, and see you in “action.” When you speak to a group of people, you build trust between yourself and your audience, all while establishing …
So you want to start a nurse practitioner practice? But…hold on…there are some things you need to consider before you ever open your checkbook or sign a lease. What might they be? ? Here are the links I mentioned in the video, for more information about starting a practice. 3 things I wish I knew …
It’s the beginning of the year, and annual deductibles need to be paid. It’s no coincidence that it’s also the time of year some practices experience problems with their cash flow. While it’s plenty challenging to collect copays and coinsurance throughout the year, it gets even more difficult when it comes to asking for deductibles. …
“The secret to living the life of your dreams is to start living the life of your dreams today, in every little way you possibly can.” Mike Dooley Isn’t that why we set goals…? To start living the life of our dreams, to go from where we are today to where we want to be …
Here we are again… Another year has gone, and a new one is about to start! If you’ve been with us for a while, you know we have been writing about starting, running, and growing a practice since 2007; a long time! Our mission is to publish content that helps you start and run your …
Last week’s article discussed the benefits of using email marketing as part of your marketing mix. Today, as promised, we’ll cover how to pick the best email marketing company, one that’s right for you and your business. But first things first… When it comes to email marketing, there are a few terms you must understand. …
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