What do you do to market your small NP-Practice effectively? Choosea framework, define your audience, pick a channel, publish content, and most all… be consistent and keep it simple.
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One of the hardest things I hear is from a nurse or nurse practitioner who has worked hard to open their business and then they say they don’t have patients or clients. In this episode of the NP Business Matters podcast, I’m talking about marketing. Ideally, the whole idea about marketing and who you are Read More
In this episode #24 of the NP Business Matters podcast, I have the honor of talking with Barb Dehn, MS, NP, FAANP on business, media, and your message. I first met Barb over 10 years ago, when she did a media training for AANP Region X leaders in Anchorage, AK. I was so impressed, at Read More
Last week’s article discussed reasons to include Google My Business (GMB) in your marketing. Today, we’ll continue the discussion with how to get started with GMB. If you haven’t read last week’s post, click here to read it now. Don’t have a business listing on GMB yet? Well, it’s time to get started. Here is Read More
If you are a brick and mortar local business, you stand to benefit from creating a GMB (Google my Business) listing. What’s the first thing you do when you look for a service or a product in your town? Right, you jump online and start a Google search; and that’s what most people do. Today, Read More
Storytelling is as old as humankind. Stories have been told for 1000s of years, and in all likeliness, the telling of stories will continue “forever.” But what is it about storytelling that resonates with us? What is it that makes us stop, lean it, and pay attention? What is it that makes stories so powerful? Read More
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