“We build our business systems the way we build our cities: over time, without a plan, on top of ruins.” Gene Brown We all build and use systems, even though a good number of business owners don’t realize they use systems in their business. Their systems were born by default, out of necessity, and created …
Today, I go over 10 common questions nurse practitioners ask about their businesses. These questions are in no particular order. Can I…? (Fill in the blank) I’m a student NP, can I….?(Fill in the blank) Can I opt-out of Medicare in my own office and still work at XYZ Clinic? What’s the best Electronic Health …
Storytelling is as old as humankind. Stories have been told for 1000s of years, and in all likeliness, the telling of stories will continue “forever.” But what is it about storytelling that resonates with us? What is it that makes us stop, lean it, and pay attention? What is it that makes stories so powerful? …
“Should I buy a franchise or start my business from scratch?” It’s a question we get from time to time. And while there is not a one size fits all answer, there are specific considerations to include in your decision. But first, what is a franchise? According to Investopedia, “A franchise is a type of …
Starting a business or practice doesn’t start with hanging out “The Shingle.” It begins with market research and planning. While far from popular, the two activities are critical to success. And it doesn’t make a difference if you’re starting a practice or getting ready to expand. Researching your market must always be part of the …
At times, health insurance can be both a blessing and a curse. If You are the Provider: Should you choose to accept insurance, chances are you have a steady stream of patients coming into your practice. At the same time, you may have agreed to accept lower reimbursements to join the pane Of course, you …
Welcome back to this short, two-part series about starting an e-newsletter/newsletter to market your practice. In case you just stumbled across this page and didn’t read the first article, you may want to go here to read part one. When it comes to sending out newsletters, one of the big decisions is choosing an autoresponder. …
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